innovaderma uk ltd

The ASA considered that in this context consumers would generally understand the claim “the UKs [sic] No.1” to mean bestselling across the whole market. Executive Summary. This website is not personal advice based on your circumstances. Skinnytan UK Ltd., InnovaDerma Plc, Cygenta Capital & Advisory Pty Ltd., Ergon Medical Ltd. Mark Michael Ward, 45 Non-Executive Director: InnovaDerma Plc: … InnovaDerma has presence in the UK, Europe, US, Australasia, Asia and Africa. Get updates, handy hints, and insightful advice direct from the experts who write the advertising rules. The ASA may regard claims as misleading in the absence of adequate substantiation. We considered that the ad implied that Skinny Tan’s product did not contain DHA since, rather than contrast “chemical DHAs” with natural DHA, or naturally occurring DHA, the product claimed to use “a natural tanning agent”. The Facebook post, seen in September 2016, stated "UK Mum of two invents a new way to Tan [sic], tone and look thinner AND this summer it became the UKs [sic] No 1! So you can make informed decisions for yourself we aim to provide you with the best information, best service and best prices. UK Regulatory (RNS & others) TIDMIDP . INNOVADERMA PLC IDP Company page - Search stock, chart, recent trades, company information, trading information, company news, fundamentals 3.33 3.7 If you have an Investor Relations or press related query, please contact us via innovaderma@tbcardew.com or on +44 20 7930 0777. Skinny Tan said they were referring to the much narrower category of No 1. We considered that consumers would regard this claim to refer to the overall market for self-tanning products. Blake Hughes, who took over as chief executive seven weeks ago, said: "We will be exploring options to strengthen the balance sheet to ensure the business is well positioned for the future. UK sales fell 32% to £2.9m but US sales rose 17% to £0.4m and sales in Australia increased 52% led by Skinny Tan. Marketing communications that include a comparison with an identifiable competitor must not mislead, or be likely to mislead, the consumer about either the advertised product or the competing product. 3.1 About InnovaDerma. Sales value ex VAT self-tan brand within a major pharmacist in that year to date. They are engaged and passionate about their work. 3.1 Marketing communications must not materially mislead or be likely to do so. It is therefore important that you understand the risks and commitments. Detailed company description & address for InnovaDerma PLC. The Company generated revenues of £5.0m, up c.28% compared to the same period last year (H1 2019: £3.9m). Before distributing or submitting a marketing communication for publication, marketers must hold documentary evidence to prove claims that consumers are likely to regard as objective and that are capable of objective substantiation. InnovaDerma was performing well going into the pandemic and with the support of our major shareholders I have every confidence in the prospects of the company.". The UK … The maker of Skinny Tan self-tanning lotion said revenue fell to £4.1m in the six months to the end of December from £5.1m a year earlier as the Covid-19 crisis hit sales of beauty and tanning products. 3.7, 27 Old Gloucester St On this point ads (a) and (b) breached CAP Code (Edition 12) rules  23/10/2020 16:13: 23 October 2020- news no idea what to make of it InnovaDerma PLC ("InnovaDerma" or the "Company") Requisition notice, adjournment of the AGM and progress of CEO appointment InnovaDerma (LSE: IDP), a UK developer of beauty, personal care and life science products, announces that it has received a requisition notice (the "Requisition Notice") … Filing history for INNOVADERMA UK LIMITED (09028508) People for INNOVADERMA UK LIMITED (09028508) More for INNOVADERMA UK LIMITED (09028508) Registered office address 27 Old Gloucester Street, London, WC1N 3AX . Newsroom articles are published by leading news Sales value ex VAT self-tan brand within a major pharmacist in that year to date. If you are unsure about the suitability of an investment please contact us for advice. Isn't it time you made the switch to the tanner that is good for your skin?". Accounts. 3.33 On this point, ad (a) breached CAP Code (Edition 12) rules  TR-1: Standard form for notification of major holdings . IDP.UK - key executives, insider trading, ownership, revenue and average growth rates. InnovaDerma (LSE: IDP), a UK developer of beauty, personal care and life sciences products, provides a trading update for the six months ended 31 December 2020. UK Regulatory (RNS & others) TIDMIDP . The ASA may regard claims as misleading in the absence of adequate substantiation. Because Skinny Tan were not able to demonstrate that they were the bestselling product across the whole market we therefore concluded that the claim "the UKs [sic] No 1" in ad (a) was misleading. InnovaDerma is a UK developer and marketer of beauty, personal care and clinically proven life science products. PZ Cussons Beauty LLP challenged whether: 1. the claim "the UKs [sic] No 1" in ad (a) was misleading and could be substantiated; 2. ad (b) gave the misleading impression that Skinny Tan did not contain DHA and therefore smelt better than other tanning lotions; 3. the claims in ads (a) and (b) that the product was “natural” were misleading; and. The ads must not appear again in their current form. the views of the author. 12 June 2020 . (Misleading advertising),  WC1N 3AF. Our website offers information about investing and saving, but not personal advice. Innovaderm shares your mission of developing innovative treatments for patients living with skin diseases. agencies. (Comparisons with identifiable competitors). However, we understood that the product did contain DHA. On 2 December the company said Chairman Joe Bayer would resign at the end of January. (Substantiation) and  Sign up to our newsletters. Marketing communications must not materially mislead or be likely to do so. We considered that some of the claims in the ads went beyond describing cosmetic effects and described physiological benefits and would therefore need to be substantiated by an appropriately robust body of evidence. They provided a trial based on 50 users of the product which showed that a high percentage of these users felt that the product made them look thinner and reduced the appearance of cellulite. InnovaDerma PLC . We considered that the claim in ad (b) that “No-one should be putting chemical DHAs on their skin anymore as there are now tanners available that use a tanning agent that works naturally with your skin” would be regarded by consumers as a comparative claim, with the implication that other products contained chemical DHAs whereas Skinny Tan’s product was a natural tanning agent. investments are right for you, please request advice, for example from our, Register for online United Kingdom InnovaDerma is a UK developer and marketer of beauty, personal care and clinically proven life science products. No news or research item is a personal recommendation to deal. InnovaDerma (LSE: IDP), a UK developer of beauty, personal care and life sciences products, provides a trading update for the six months ended 31 December 2019. INNOVADERMA UK LIMITED - Free company information from Companies House including registered office address, filing history, accounts, annual … 3.7 2 & 3. 3.1 InnovaDerma has presence in the UK, Europe, US, Australasia, Asia and Africa. The continued impact of COVID-19 and tighter restrictions imposed in the UK over the important festive season has affected our performance. wellbeing and our community we're We therefore concluded that the claims in the ads were misleading. InnovaDerma’s flagship product, Skinny Tan UK, is the highest driving revenue item within its brand umbrella, and was the perfect starting point for a new automated campaign strategy. Hargreaves Lansdown is not responsible for an Company number 09226823. Headquartered in the UK, InnovaDerma is an emerging leader specializing in the research, manufacture, and marketing of clinically proven products in life sciences, beauty, and personal care products. Before distributing or submitting a marketing communication for publication, marketers must hold documentary evidence to prove claims that consumers are likely to regard as objective and that are capable of objective substantiation. A big heart Innovaderm’s team members truly care about the causes close to their hearts, such as making an impact on patients’ lives and scientific advances. Hargreaves Lansdown may not share ShareCast's (powered by Digital Look) views. InnovaDerma has presence in the UK, Europe, US, Australasia, Asia and Africa. With the help from dotdigital, InnovaDerma launched campaigns with a focus on its Welcome series, Product Replenishment and Birthday series. Helpful information on the advertising rules and examples of previously published ASA rulings based upon topics, issues and media channels. Next accounts made up … We also considered that consumers would regard the claim “100% certified” to mean that the product as a whole had received a certification that it was “natural”. Before distributing or submitting a marketing communication for publication, marketers must hold documentary evidence to prove claims that consumers are likely to regard as objective and that are capable of objective substantiation. access, InnovaDerma to shore up balance sheet, sacks chairman. We considered that the trial provided by Skinny Tan was not adequate to substantiate that the product had any benefits beyond appearance. The trial was carried out by volunteers and evidence was gathered based on their observations of their physical appearance. As well as the UK, the company has a … (Misleading advertising) and  3.1     Online, catch-up TV and radio, in-app and in-game, Newspapers, magazines and printed materials. 2 & 3. Additionally we did not see evidence that the DHA contained in Skinny Tan was different to that of other products. We considered that the claims in the ads that the product was natural such as “100% certified natural tanning” in ad (a) and “Look for the natural alternatives” in ad (b) would be taken by consumers to mean that the products were made from natural ingredients and were made using natural methods which did not include a high level of processing. Our rulings are a transparent record of our policy on what is and isn’t acceptable in ads. We told Skinny Tan not to: refer to their products as “No 1”; imply that they did not contain DHA; or imply that its smell was better or that this was a result of other products containing DHA. InnovaDerma is a UK developer and marketer of beauty, personal care and clinically proven life science products. We considered that this did not constitute a substantive body of evidence to support the claims that Skinny Tan could be used to “tone” or to give somebody “smoother skin” or “less visible cellulite” or that Guarana could be used to make cellulite look “visibly smoother and less obvious”. A great advantage is that these natural agents don't smell so strongly of that awful fake tan smell. CRO Operations and Administration Suite 300 1-866-575-3111 RNS Number : 6920S . 1. Skinny Tan stated that their product contained DHA from natural sources and that their product was made of 100% natural ingredients and provided a certification from an organic certification company which verified this. We also did not receive evidence that the product as a whole, rather than just ingredients that made up the product had been independently certified as “natural”. We considered that the claim in ad (a) that “UK Mum of two invents a new way to Tan [sic], tone …” implied that the product would assist with toning rather than simply the appearance of toning because, taken on its own the claim did not qualify that this referred simply to appearance. InnovaDerma PLC . We acknowledged that Skinny Tan had provided evidence to show that its products were made using natural ingredients. The Advertising Standards Authority Ltd. (trading as ASA), registered in England and Wales, Registered Number 0733214, The Advertising Standards Authority (Broadcast) Ltd. (trading as ASAB), registered in England and Wales, Registered Number 5130991, The Committee of Advertising Practice Ltd. (CAP), registered in England and Wales, Registered Number 8310744, The Broadcast Committee of Advertising Practice Ltd. (BCAP), registered in England and Wales, Registered Number 5126412, All companies listed are registered at: Castle House, 37-45 Paul Street, London, EC2A 4LS [. No orange no streaking and no nasty smell! The board will review the value of intangible items on the balance sheet based on recent trading and this will lead to a "substantial" impairment, the company said. b. AdviceOnline entries provide guidance on interpreting the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing. Skinny Tan stated that their claims were in regard to the cosmetic effect of the tan, rather than any physiological effects and that they were making claims about the appearance only. InnovaDerma has presence in Europe, US, Australasia, Asia and Africa. In independent trials 84% reported that Skinny Tan gave them smoother skin and less visible cellulite. here to help. 3.7 07 November 2019 . InnovaDerma PLC - London-based developer of beauty, personal care and life science products - Raises GBP4.5 million from oversubscribed share placing and subscription. The board has dismissed Bayer with immediate effect and Ross Andrews, a director, will become non-executive chairman, the company said. 3.33 It can hide cellulite and give you an all over healthier glow ... Look for the natural alternatives No-one should be putting chemical DHAs on their skin anymore as there are now tanners available that use a tanning agent that works naturally with your skin to create a far more natural looking colour. We may not share The company said it expected tanning sales to improve as Covid-19 restrictions ease and the peak season comes around between April and June. Because the product contained DHA, and because we had not seen any evidence that it smelt better than products containing other DHAs, we therefore concluded that the claims in ad (b) were misleading. Coronavirus - we're here to help The value of investments can go down in value as well as up, so you could get back less than you invest. This information is provided by RNS, the news service of the London Stock Exchange. InnovaDerma said the crisis had "severely impacted" its finances and that it had agreed in principle to borrow £500,000 from Mark Ward, a non-executive director and the company's biggest shareholder. InnovaDerma PLC (LSE: IDP) specializes in the research, manufacture and marketing of clinically proven products in life sciences, beauty and personal care products. From how to access your account online, scam awareness, your InnovaDerma said the crisis had "severely impacted" its finances and that it had agreed in principle to borrow £500,000 from Mark Ward, a non-executive director and the company's biggest shareholder. Registration number 07900133 ANDREWS, Ross Martin Hilton Correspondence address 382 Russell Court, Woburn Place, London, United Kingdom, WC1H 0NH . article's content and its accuracy. (Sharecast News) - InnovaDerma shares dropped after the beauty products company said it was considering options to strengthen its balance sheet and had sacked its executive chairman. Skinny Tan stated that it was commonly believed that tanning could make you look thinner. If you're not sure which Detailed company description & address for InnovaDerma PLC. Innovaderma UK Ltd t/a Skinny Tan responded that their claim to be the “UKs [sic] No 1” was based on them being the No 1. All Skinny Tan tanners are made with a seed tanner plus they also use naturally derived Guarana that together with the tan will help make cellulite look visibly smoother and less obvious". (Misleading advertising),  Before distributing or submitting a marketing communication for publication, marketers must hold documentary evidence to prove claims that consumers are likely to regard as objective and that are capable of objective substantiation. NOTIFICATION OF MAJOR HOLDINGS (to be sent to the relevant issuer and to the FCA in … We therefore concluded that the “natural” claims were misleading. Click here for FAQs and to submit an enquiry. The "Tanning Tips" page on the website, seen in January 2017, stated "No matter what time of year it is "Tanning" is a fantastic way to help your body look instantly toned. Skinny Tan is the first tanner to combine 100% certified natural tanning with organic smoothing oils and firming guarana berries. InnovaDerma was performing well going into the pandemic and with the support of our major shareholders I have every confidence in the prospects of the company." InnovaDerma shares dropped 16.2% to 54.5p at 10:55 GMT. 4. the claims in ads (a) and (b) that the product had smoothing and firming effects on the skin, would make consumers look thinner and reduce the appearance of cellulite were misleading and could be substantiated. The ASA may regard claims as misleading in the absence of adequate substantiation. The ASA may regard claims as misleading in the absence of adequate substantiation. Suite à la formation d’InnovaDerma ™ PLC, toutes les sociétés InnovaDerma ™ dans le monde entier deviendront des filiales à 100 %, y compris InnovaDerma ™ Aus& NZ Pty Ltd, InnovaDerma ™ NZ Limited, InnovaDerma ™ UK Limited, InnovaDerma ™ International (Hong Kong) Limited et InnovaDerma ™ Philippines Limited. InnovaDerma PLC, through its subsidiaries, engages in the research, manufacture, and marketing of clinically proven products in life sciences, beauty, and personal care products in the United Kingdom, the United States, Australasia, and the Asia Pacific region. 4. And over 90% said it smelt delicious! (Comparisons with identifiable competitors). InnovaDerma™PLC is a UK headquartered dual listed (London & Paris) public company that brings in innovative, cutting edge and clinically proven products in … 3.7 Marketing communications that include a comparison with an identifiable competitor must not mislead, or be likely to mislead, the consumer about either the advertised product or the competing product. 3.1 3.7 Follow ... UK Limited Company What's this? TR-1: S tandard form for notification of major holdings . More for INNOVADERMA PLC (09226823) Registered office address 27 Old Gloucester Street, London, WC1N 3AX . With in-depth therapeutic expertise and our focus on dermatology, we are committed to the clinical development of the next generation of dermatology therapies. Marketing communications that include a comparison with an identifiable competitor must not mislead, or be likely to mislead, the consumer about either the advertised product or the competing product. 3.1 3.7 86% reported a streak-free even result that didn't dry their skin like other tanners. We also considered that the claim in ad (b) that “derived Guarana that together with the tan will help make cellulite look visibly smoother and less obvious” would be understood to imply that Guarana had properties that reduced cellulite. InnovaDerma ™ has announced that it has created a new Public Limited Company (PLC) in United Kingdom (UK) as it embarks on a public listing on a UK exchange late October / early November of 2014 as part of its growth and liquidity plans. Learn more about our Press Team and how to sign up to gain access to embargoed rulings. is listed on London Stock Exchange’s Main Market under ticker IDP. CONTACT. InnovaDerma PLC. However, we had not seen any evidence that this was the case. Marketing communications must not materially mislead or be likely to do so. InnovaDerma has presence in the UK, Europe, US, Australasia, Asia and Africa. InnovaDerma ™ PLC with company number 09226823 was officially incorporated on September 19, 2014 under the Corporation … NOTIFICATION OF MAJOR HOLDINGS (to be sent to the relevant issuer and to the FCA in … INNOVADERMA PLC. London Marketing communications must not materially mislead or be likely to do so. 61.00 Change: 1.00 Four issues were investigated, all of which were Upheld. RNS Number : 8805P . They stated that, like with contouring in makeup, people used tanning to look healthier, thinner and to reduce the appearance of cellulite. We also told them not to state or imply that their product as a whole was natural, to state or imply that it has any benefits beyond cosmetics, to state or imply that Guarana had properties that reduced cellulite or gave the appearance of reducing cellulite or to state or imply that the product reduced the appearance of cellulite. 3.33     InnovaDerma PLC (), the company behind the Skinny Tan product, is looking to bolster its balance sheet to capitalise on opportunities once the lockdowns end.. Sales value ex VAT self-tan brand within Superdrug YTD, although we were not provided with evidence to demonstrate that was the case. InnovaDerma is a UK developer and marketer of beauty, personal care and clinically proven life science products. (Substantiation). However, the ASA did not receive sufficient information about the way that the product was manufactured; especially what level of processing took place to conclude that the product as a whole was natural rather than just the ingredients. Ad (a) also included other claims that suggested physiological benefits to the product such as “Skinny Tan gave them smoother skin and less visible cellulite”. On this point, ad (b) breached CAP Code (Edition 12) rules  Claims on the Skinny Tan Facebook page and on www.skinnytan.co.uk: a. Headquarters 3530 Saint-Laurent boulevard, Suite 300 Montreal, QC, H2X 2V1, Canada. Bloomsbury InnovaDerma PLC ('InnovaDerma' or the 'Company') Trading Statement. 3.1 Innovaderma UK Ltd t/a Skinny Tan responded that their claim to be the “UKs [sic] No 1” was based on them being the No 1. (Substantiation) and  Company status Active Company type Public limited Company Incorporated on 19 September 2014. IDP.UK - key executives, insider trading, ownership, revenue and average growth rates. The ad went on to say “A great advantage is that these natural agents don't smell so strongly of that awful fake tan smell” which we considered would be understood to mean the advertised product smelt different, and better than, products containing “chemical DHAs”. Notification of major holdings tanning sales to improve as COVID-19 restrictions ease the! Up to gain access to embargoed rulings well as up, so you can make decisions..., WC1H 0NH 382 Russell Court, Woburn Place, London, United Kingdom, WC1H.. You made the switch to the same period last year ( H1 2019 £3.9m... Products were made using natural ingredients 86 % reported a streak-free even result that did n't their! The advertising rules page and on www.skinnytan.co.uk: a around between April and.... The 'Company ' ) trading Statement of investments can go down in value as well up. Campaigns with a focus on its Welcome series, product Replenishment and Birthday series, Suite 300 Montreal,,... Of developing innovative treatments for patients living with skin diseases listed on London Stock Exchange not again. Agents do n't smell so strongly of that awful fake Tan smell category of No.... Boulevard, Suite 300 Montreal, QC, H2X 2V1, Canada of our policy on what and. Bloomsbury London WC1N 3AF related query, please contact US for advice c.28 % to. Relations or press related query, please contact US via innovaderma @ or! Dismissed Bayer with immediate effect and Ross ANDREWS, a director, will become non-executive Chairman the... Expected tanning sales to improve as COVID-19 restrictions ease and the peak season comes around April! Could make you look thinner Gloucester St Bloomsbury London WC1N 3AF placing subscription... We may not share the views of the next generation of dermatology therapies share the views of author... Wc1H 0NH Gloucester Street, London, United Kingdom, WC1H 0NH UK over the important festive has... Service and best prices up, so you could get back less than you invest and clinically proven science. Materially mislead or be likely to do so of investments can go down in value as well as,!, so you could get back less than you invest 300 Montreal, QC, 2V1... That it was commonly believed that tanning could make you look thinner in Skinny Tan is the first to. Andrews, Ross Martin Hilton Correspondence address 382 Russell Court, Woburn Place, London, Kingdom. Personal care and life science products our focus on dermatology, we understood that claims. Company type Public limited company Incorporated on 19 September 2014 and life science products, product Replenishment Birthday... Said they were referring to the clinical development of the London Stock Exchange overall Market for self-tanning.! Correspondence address 382 Russell Court, Woburn Place, London, United,. A major pharmacist in that year to date article 's content and its accuracy developing innovative treatments for patients with! The risks and commitments could make you look thinner had not seen any evidence that “. Which were Upheld has dismissed Bayer with immediate effect and Ross ANDREWS, Ross Martin Correspondence. And best prices innovaderma uk ltd t acceptable in ads an Investor Relations or press related query, contact. Key executives, insider trading, ownership, revenue and average growth rates Lansdown is not advice. Innovaderma has presence in the ads must not appear again in their current form innovative treatments patients... Service of the author this information is provided by RNS, the company said Chairman Joe Bayer would resign the... Marketer of beauty, personal care and clinically proven life science products and best prices office. Wc1N 3AX our website offers information about investing and saving, but not advice! Four issues were investigated, all of which were Upheld to gain access to embargoed.... Tan is the first tanner to combine 100 % certified natural tanning with organic smoothing oils and guarana... Plc ( 'InnovaDerma ' or the 'Company ' ) trading Statement dismissed with. Share ShareCast 's ( powered by Digital look ) views the continued impact of COVID-19 and tighter imposed. Shares dropped 16.2 % to 54.5p at 10:55 GMT dropped 16.2 % to 54.5p 10:55! Saint-Laurent boulevard, Suite 300 Montreal, QC, H2X 2V1, Canada its. Registration number 07900133 ANDREWS, Ross Martin Hilton Correspondence address 382 Russell,! Launched campaigns with a focus on its Welcome series, product Replenishment and Birthday series topics issues... H2X 2V1, Canada any benefits beyond appearance and June hints, and advice! Your mission of developing innovative treatments for patients living with skin diseases back... Developer of beauty, personal care and clinically proven life science products press... Smell so strongly of that awful fake Tan smell are committed to the much narrower category of No.... Is therefore important that you understand the risks and commitments investing and saving, but personal. Superdrug YTD, although we were not provided with evidence to show that its were! Main Market under ticker IDP to 54.5p at 10:55 GMT topics, issues and media channels down in value well... All of which were Upheld firming guarana berries get back less than you.! No 1 radio, in-app and in-game, Newspapers, magazines and printed materials on their of! Pharmacist in that year to date the ads were misleading, personal care and clinically proven life products. Is good for your skin? `` investments can go down in value as well as up, you. Trial provided by Skinny Tan Facebook page and on www.skinnytan.co.uk: a for patients living with skin diseases,! Reported a streak-free even result that did n't dry their skin like other tanners are transparent. And best prices submit an enquiry board has dismissed Bayer with immediate effect and Ross ANDREWS, Ross Hilton! - London-based developer of beauty, personal care and life science products printed materials brand within Superdrug,. Its products were made using natural ingredients season has affected our performance on... Has affected our performance tandard form for notification of major holdings 2 December the said., US, Australasia, Asia and Africa ' ) trading Statement had benefits! T acceptable in ads not materially mislead or be likely to do.. Gathered based on their observations of their physical appearance additionally we did not see evidence that the DHA in! Guidance on interpreting the UK, Europe, US, Australasia, Asia and Africa a personal to! On what is and isn ’ t acceptable in ads Martin Hilton Correspondence address 382 Russell Court, Place! Were misleading upon topics, issues and media channels 100 % certified natural tanning with organic oils... H1 2019: £3.9m ) n't it time you made the switch the. Radio, in-app and in-game, Newspapers, magazines and printed materials write... N'T it time you made the switch to the clinical development of the author in as... Strongly of that awful fake Tan smell was commonly believed that tanning could make you look.! Covid-19 restrictions ease and the peak season comes around between April and June was gathered on... Us, Australasia, Asia and Africa t acceptable in ads gain access to embargoed rulings from share! Presence in Europe, US, Australasia, Asia and Africa London WC1N 3AF claims as in. Your mission of developing innovative treatments for patients living with skin diseases with immediate effect and ANDREWS. Executives, insider trading, ownership, revenue and average growth rates of our on. Comes around between April and June we were not provided with evidence to show that its were. London Stock Exchange the switch to the overall Market for self-tanning products category of No 1 and.! Tan smell up c.28 % compared to the clinical development of the next generation of dermatology therapies to that! Patients living with skin diseases presence in Europe, US, Australasia, Asia Africa! As misleading in the UK, Europe, US, Australasia, Asia and Africa s. Seen any evidence that the “ natural ” claims were misleading: a of our on... Can make informed decisions for yourself we aim to provide you with the best information, service! As misleading in the ads were misleading on what is and isn ’ t in. Value ex VAT self-tan brand within a major pharmacist in that year to.! Carried out by volunteers and evidence was gathered based on your circumstances claims in the absence of adequate substantiation,... In Skinny Tan gave them smoother skin and less visible cellulite placing subscription!, all of which were Upheld the claims in the absence of adequate substantiation insightful advice from... Tan stated that it was commonly believed that tanning could make you look thinner for your?! On www.skinnytan.co.uk: a or be likely to do so interpreting the UK, Europe, US,,. Uk, the company generated revenues of £5.0m, up c.28 % compared to the same period year... Absence of adequate substantiation communications must not appear again in their current form - London-based developer of,. Of the author of developing innovative treatments for patients living with skin.. Bayer with immediate effect and Ross ANDREWS, Ross Martin Hilton Correspondence address 382 Russell Court, Woburn Place London... More for innovaderma PLC ( 09226823 ) Registered office address 27 Old Gloucester Street, London, 3AX... Compared to the overall Market for self-tanning products make informed decisions for we. Article 's content and its accuracy the claims in the absence of adequate.. For advice again in their current form Tan stated that it was commonly believed that tanning could make you thinner... Consumers would regard this claim to refer to the same period last (... Best service and best prices we were not provided with evidence to demonstrate that was the case +44.

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